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Welcome to Hyper Real Academy! We are a permanent makeup school and salon with a focus on creating “hyper real” results. We specialize in the latest and greatest PMU technology, including our signature RealTint® technology.

Whether you’re looking for a makeover or a comprehensive permanent makeup education and license, you can rest assured that you’re in good hands.

Hyper Real Academy eyeliner PMU demonstration: Close-up of upper lash line with subtle definition. RealTint® pigment for natural permanent makeup results.Hyper Real Academy PMU aftercare instructions: Client receiving post-procedure care guidance. RealTint® pigment aftercare for nano brows, lip blush, or eyeliner healing process.Hyper Real Academy PMU brow mapping: Artist using stencil to design eyebrow shape. RealTint® pigment mapping for nano brows symmetry and natural hairline design.Hyper Real Academy branding logo. Black rectangular case with white 'HYPER REAL ACADEMY' text and vertical dot logo. Professional PMU training kit bag.
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Thinking of Quitting PMU? 3 Reasons Why PMU Businesses Fail

Permanent makeup is one of the few industries that ignores luck, connections, shortcuts, but instead rewards technicians based on the merit of skill. Though it is not easy to become a top artist, it is close to impossible to enter this industry without meeting the standard requirements of technical and artistic skill.

Here are 3 reasons why many artists quit before they discover their true potential:

1. Low Quality PMU Machines are hard to use

permanent makeup machine
RealTint® POLARIS
is the recommended machine for new artists. Its lightweight body is composed of aircraft grade aluminum and contains a stabilized motor. Needles are custom designed and are more affordable than the popular universal needle. New artists enjoy a much faster learning experience with this affordable machine.

Low quality machines are hard to use. One of the biggest reasons why some artists learn quicker than others is because they work with high quality machines. Low quality machines are not stablized and will create shaky lines. Low quality machines are bad at depositing color into the skin, leading to patchiness and premature fading. Worst of all, when a machine is poor in quality, there is less motor stability leading to needing more passes on the skin, greater skin injury, and a more damaging experience overall.

PMU machines in 2023 are extremely well engineered and are therefore easier to use. Artists that choose not to update their technology will become less and less competitive as more innovative PMU tech enters the market.

The timeline of developing talent is significantly shortened in 2023 because modern machines are more user-friendly than ever before. Students learn at a much faster rate using modern machines, with many fully capable of working on their own clients in as little as one week of intensive training. Not all quality machines are expensive. The RealTint® POLARIS is a highly stabilized machine that is both the least expensive RealTint® PMU device and ideal for beginners.

2. Clients are unsatisfied with poor quality

When an artist graduates from Hyper Real Academy, their earning potential soars to the top 10% of all PMU artists. The quality of training directly impacts the selling point for all artists, who must share their work for all potential clients to review

Poor quality is usually created by low quality machines. However, great machines can be useless in the hands of an untrained artist. Training and practice are the pillars of developing a permanent makeup skillset that separates a good artist from an elite artist.

Thanks to Instagram and Google, clients have more freedom than ever to choose the best artist for their permanent makeup goals. When an artist cuts corners on their training program, they will lack the fundamental skills needed in order to create Instagram-worthy eyebrow designs. Clients can discover the level of skill of each artist in less than 10 seconds. Artists that have not had a complete PMU education will be eclipsed by artists that have had strong training at reputable academies.

The average PMU artist will struggle to find work until they can perform at a high level, which can take years. Hyper Real Academy graduates typically work full time immediately following licensing, with some building a six figure salary in as little as 6 months. There are many industries that benefit from cutting corners; permanent makeup is not one of them.

3. Competition is too intense

The PMU industry is not saturated with competent artists. Because some states are not strict with permanent makeup licensing, the industry is currently crowded with subpar artists.

In 2023, there is no shortage of permanent makeup, medical tattooing, and hairline restorative tattooing professionals. Though the number of artists seem abundant at a glance, the truth is that most PMU artistry is outdated. Very few artists have kept up with today’s techniques.

Because PMU technology is both rapidly and consistently evolving, only a few elite artists are capable of offering services like Nano Brows and Hyper Real Brows. RealTint® artists have scarce competition, even in major cities like New York City and Philadelphia.

Hyper Real Academy champions innovation, and encourage all permanent makeup artists to pursue continuous education. Because of our values, RealTint® is one of the few permanent makeup technology companies that will allow trade-ins for PMU machines.

Hyper Real Academy offers scholarships to students who demonstrate exceptional skill, so that they may discover their full potential as a top tier artist.

YOUR STUDENT KIT

  • RealTint® GEMINI advanced PMU machine
  • RealTint® Pigments: Rosewood, Sienna
  • RealTint® Corrector Pigments: Ginger, Lemon, Powder
  • RealTint® Crystal Needle 1RL x10
  • RealTint® Crystal Needle 5F x10
  • Pre-inked Mapping String
  • White Mapping Pomade + Brush
  • Lip Barrier Sheets x30
  • Silicone Pigment Cups x25
  • Digital Mapping Caliper
  • PMU Wax Pencil – Red
  • PMU Wax Pencil – White
  • Silicone PMU Machine Hub

        Bonus:

  • Luxury Travel Case XL
  • Custom Labcoat
  • Online Course Content: Lifetime Access

VALENTINE'S DAY SALE!

Impress your date, or get the makeover you deserve this Valentine’s Day!

For a limited time, get $149 off any procedure!

To use, simply mention the promotion when booking an appointment over the phone, or mention it in the booking notes on Acuity Scheduling
Ready to book?

Promotion terms: Offer is valid for any one procedure that Hyper Real Academy offers; if customer is receiving multiple procedures, it will apply to the most expensive one. One discount per customer. Client must make booking before end date.

Offer end date is 2/14/25 at 11:59PM EST.